Likexpats travel platform
Likexpats is our other project. It is a startup currently operating on the Czech market. Through the platform you can book authentic tours with Czech and Slovak guides living all over the world and accommodations from Czech and Slovak owners.
At Likexpats we have seen the magic of online marketing.
When we started this project, our main goal was to create an easy-to-use platform like AIRBNB, that was clear, beautiful to look at and where the user could find all the information to book a tour or accommodation online.
Another goal was to create a community around Likexpats on Facebook, Instagram and through email marketing. Today, Likexpats has 7,000 followers on Facebook, 8,600 on Instagram and almost 850 contacts in the newsletter. The numbers are great, but more importantly, our community is responding to our offer and followers are becoming our customers.
The third goal was to create an SEO strategy. The first point of this strategy was to get the tours and accommodations to appear at the top of Google and other search engines.
The second point was the blog articles, which aimed to help travelers quickly find the information they needed about the destinations before embarking on their trip, but also to attract new search engine users and customers to our platform.
We are pleased to say that we have managed to get many tours, accommodations and blog articles to appear in the top positions of Google and other search engines.